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Google

QUIZ: Real or fake - Are these the stories behind tech's most iconic logos?

Designing a logo take a lot of work, you know.

EARLIER THIS WEEK, Google unveiled the latest update to its famous logo, going for a more playful and vibrant look.

Such redesigns are nothing new and as companies evolve, so too must their branding and while they appear simple, a lot of work goes into ensuring these are instantly recognisable and pleasing to the eye.

Yet with every new logo comes a story about how it was designed, the logic behind it, why it uses certain colours and how it ties in with the direction of the company.

So try to guess whether the below are genuine descriptions of these logos or made up.

"The ways people experience our products are our most important 'brand impressions'. That’s why the new Microsoft logo takes its inspiration from our product design principles while drawing upon the heritage of our brand values, fonts and colors".
True
False
"Belonging has always been a fundamental driver of humankind. So to represent that feeling, we’ve created a symbol for us as a community. It’s an iconic mark for our windows, our doors, and our shared values. It’s a symbol that, like us, can belong wherever it happens to be".
AirBnb
True
False
"Now that we are established, we set out to modernize the logo to make it feel more friendly and approachable. While we explored many directions, ultimately we decided that we only needed an update".
Facebook
True
False
"Shopping is not just about community and diversity but simplicity... Allowing both buyers and sellers to make meaningful connections and the joy of finding that exclusive bargain epitomises our brand".
eBay
True
False
"Our new bird grows out of love for ornithology, design within creative constraints, and simple geometry... Whether soaring high above the earth to take in a broad view, or flocking with other birds to achieve a common purpose, a bird in flight is the ultimate representation of freedom, hope and limitless possibility".
Twitter
True
False
"The new green has a little more 'pop' and just feels right at home in our new color palette which has grown to nearly three dozen colors. It not only looks more fresh & modern but also feels more easy on the eye".
Spotify
True
False
"When we first launched in 1997, the world saw Hollywood as the primary source of great entertainment. That has changed and so too has the audience... We are ushering in a new era by cutting those ties and truly embracing a world where great entertainment is everywhere, not just in the theatre".
Netflix
True
False
"We have been a cornerstone of the internet since the 90s and have evolved with the times. Our greatest strength has always been our ability to adapt and suit the needs of our users, while maintaining the liveliness that makes Yahoo! unique".
Yahoo
True
False
"The Google logo has always had a simple, friendly, and approachable style. We wanted to retain these qualities by combining the mathematical purity of geometric forms with the childlike simplicity of schoolbook letter printing".
Google
True
False
Answer all the questions to see your result!
You scored out of !
Michelango (not the artist)
Ok, so art and design isn't your strong point, but we're sure you've other skills to make up for it. Eating pizza and being a party dude for one.
Share your result:
You scored out of !
Michelango (not the ninja turtle)
You don't just know art and design, you ARE art and design.
Share your result:
You scored out of !
The repainted Ecce Homo
You don't even care how badly you did, do you?
Share your result:

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8 Comments
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    Mute Romeo Sensini
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    Aug 18th 2015, 10:52 AM

    Its ok, Denzel Washington comes good in the end and owns up.

    179
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    Mute Sgt Pepper
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    Aug 18th 2015, 10:33 AM

    “In his verdict, the judge highlighted the co-pilot’s high level of intoxication, the number of people whose lives would have been endangered if he had flown the plane, the length of the flight, and the fact that he must have known that his colleagues had also been drinking”

    Then he sentenced him to 6 months in jail?

    134
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    Mute Saul Goodman
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    Aug 18th 2015, 11:48 AM

    It’s Norway, They gave Anders Breivik 20 years and a 5 stars room with internet connection and a Playstation

    48
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    Mute John James
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    Aug 18th 2015, 10:32 AM

    Six months is a disgrace

    105
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    Mute Alan b
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    Aug 18th 2015, 11:04 AM

    You’d wonder how common this is,only for the tip off no one would’ve ever known

    84
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    Mute Brendan
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    Aug 18th 2015, 10:41 AM

    Must of been an irish judge with such a ridiculous sentence

    91
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    Mute Cleaver Beast
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    Aug 18th 2015, 11:58 AM

    *have

    39
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    Mute PickUpTruck
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    Aug 18th 2015, 11:42 AM

    Surely the two bottles were shared amongst all of them? Otherwise 2 bottles on his own would put him waaaaay over than 7 times the legal limit for airline staff.

    51
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    Mute Chris Mansfield
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    Aug 18th 2015, 11:54 AM

    I would have thought two bottles of whiskey would be a fatal dose.

    Maybe they were miniatures.

    48
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    Mute Cornelius Talmadge
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    Aug 18th 2015, 12:04 PM

    He was *seven* times the limit – and it was *the next day*!! You think a couple of miniatures would do that?!

    22
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    Mute PickUpTruck
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    Aug 18th 2015, 12:39 PM

    The legal limit for airline staff is lower than the statutory one (if I remember correctly) so a couple of mini bottles could have done that.

    9
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    Mute Number ZeroZeroOne
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    Aug 18th 2015, 12:58 PM

    probably thought he was going to get the ride off those other two.

    18
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    Mute HRH The Brummie
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    Aug 18th 2015, 10:43 AM

    Well here he would have got a twelve month ban, but you can have you licence back in six. Sure isn’t it the same as having a few pints down the local and driving home!.

    13
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    Mute Pádraig Caoimhín
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    Aug 18th 2015, 10:46 AM

    Only if you can fit 100 people in your car and your car can travel at 500mph through the air….

    99
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    Mute Damien Kelly
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    Aug 18th 2015, 11:26 AM

    Where we’re going we don’t need roads.

    32
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    Mute Stuart Keogh
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    Aug 18th 2015, 1:35 PM

    Very good padraig, that made me laugh on a crappy tues afternoon

    4
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    Mute Marty Flood
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    Aug 18th 2015, 11:38 AM

    Is there a Norwegian version of SIPTU to appeal this ridiculously harsh decision?

    13
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    Mute Ciaran De Bhal
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    Aug 18th 2015, 3:48 PM

    Sure planes these days practically fly themselves. Whats the problem ?
    Reminds me of a joke …
    3 Padraigs, one English, one Scot and one Irish, all were at AA. Padraig from England says, “I’m Padraig and I’m an alcoholic. I drink 4 shorts with breakfast, another 4 for elevenses, go for a few beers at lunch, I have a hip flask that I use during the afternoon. I go to the pub for a few scoops and chasers on the way home and have a few more beers with me dinner. Then the wife and myself drink a few bottles of wine in front of the telly and then I’ll have half a bottle of whiskey for a nightcap before bed and repeat Monday to Friday. At the weekends I really go on the tear and would drink twice that”.
    Padraig from Scotland stands up and says, “I’m Padraig and I’m an alcoholic. I drink 6 shorts with breakfast, another 8 for elevenses, go for 6 beers at lunch, I have two hip flasks that I use during the afternoon. I go to the pub for a few scoops and chasers on the way home and have another 6 beers with me dinner. Then the girlfriend myself drink probably 4 bottles of wine between us in the evening and then I’ll have a naggin of vodka for a nightcap before bed and repeat Monday to Friday. At the weekends I really go on the tear and would drink three times that”.
    Padraig from Ireland stands up and says, “sure these two boys can’t drink at all..”

    7
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    Mute Sayre Shallow
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    Aug 18th 2015, 3:41 PM

    There is a legal limit for pilots?

    4
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    Mute PickUpTruck
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    Aug 18th 2015, 5:00 PM

    There is. It’s very low (lower than the limit for drivers) but it exists.

    5
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    Mute Paul Culligan
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    Aug 18th 2015, 12:34 PM

    The Pilot probably just bottled it!

    4
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    Mute Tony Le Blanc
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    Aug 18th 2015, 8:06 PM

    So you’re saying there are drunk Latvian stewardesses on airBaltic flights? Giggity!

    3
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