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SOME GOOD NEWS from the jobs market this afternoon; Shannon-based firm Ei Electronics has announced plans to hire 20 new workers by the end of the year.
Fifteen of the jobs will be based at the company’s Shannon Free Zone facility, while a further five of the positions will be based overseas.
The process will bring the total workforce to 500. The company manufactures fire safety products, including smoke and carbon monoxide alarms.
According to local Fine Gael Senator Tony Mulcahy, “Ei Electronics is sending out a positive message to the wider manufacturing sector that this part of the country remains a good place to do business in despite the downturn in the domestic economy.
“As an Irish company, I think Ei Electronics has shown the way for other indigenous firms to continue to invest in their operations and in doing so play a central role in rebuilding the local, regional and national economy.
The company is holding an open day this Sunday at its Shannon plant to is marking its 50th anniversary. The event begins at 11am.
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Still the worst name for an app that I’ve heard. Hailo was a grand name.
@Mohanid Ragel: I think they got the idea for the name after reading something similar on walls in Derry.
@Mohanid Ragel: I herd that after the drivers didn’t paid the wanted to change it to “Ah Now”
@Mohanid Ragel: Wasn’t it called something else before it was Hailo?
@Mohanid Ragel:
As branding exercises go it was a spectacular screw up.
Hailo – fresh, includes reference to activity, unique, new word
To
MyTaxi – much worse, still says what it does, but you lose so much
To
Free Now – Are. You. Freaking. Kidding. Me. Possibly the worst move you could make. It’s full of ridicule, has no reference to the business, you’ve burned the goodwill you built up. Twice. Absolute disaster.
@Sequoia: When I first saw ‘Free Now’ I thought it was something to do with cable TV subscriptions – took a long time to figure out it was a taxi company (if that’s what it is).
This must be a great case study on ‘marketing disasters’ for students of marketing.
@Earth Traveller: I thought it was a ladies hygiene product.
I was in a taxi yesterday and the driver was nearly crying about the money he was owed
Happy it’s sorted
Maybe it might be a good idea to change the name to wait now!
Taxi game is fecked
‘People get their money paid early due to technical fault’ – a headline you’ll never see!
@Earth Traveller: You’ll never see it as it is unlikely that a technical fault could predict future taxi journeys to pay drivers before said journeys happened .
@Conall: Sure yesterday someone here was calling for a report of hospital figures for the year. People don’t seem to get it that you can’t have the yearly stats before the end of the year happens.
Anyway, glad the drivers had their money sorted out.
Free Now would have been a great name for a Free to air tv operation. Similar to Saorview
Why does a Private Company’s financial hiccup get 2 articles on the Journal? How is this National News…?
@Paul Casey: maybe because a lot of daxi drivers were not going to meet there bills
@Paul Casey: It’s probably not big news in Manchester.
@Paul Casey: Maybe because it was an event that happened across the nation and is interesting due to its controversial nature.
@Paul Casey: 14000 people not getting paid, should be enough of a reason.
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