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Gráinne Barron, CEO of Viddyad, accepts the award from ESB's John McKiernan. Marc O'Sullivan

Create-your-own-video-ad company wins start-up award

Viddyad praised for originality and potential by judges at ESB Spark of Genius award during Web Summit.

A COMPANY THAT allows anyone to make a video ad “in seconds” has taken a major start-up award at the Web Summit.

Viddyad wins €25,000 along with the new ESB Spark of Genius title – the Irish company impressed by creating the “first cloud-based video ad creation tool”.

It allows you to use stock pieces of video and images, add text, logo, music and special effects and the Viddyad platform takes over and pulls the whole lot together. Only if you like the finished result, do you pay a small fee to remove the watermarks from the stock imagery.

The CEO of Viddyad, Grainne Barron, brought her whole team on stage for the presentation at the RDS, saying , “I’m really proud of my team, their professionalism and everything we have built together.”

Each of the three finalists – picked out of over 100 Irish tech start-up companies – had to pitch their product in front of the large audience on the main stage at the Summit. Barron’s pitch seemed to particularly impress with attendees tweeting:

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The other two finalists were Pharmapod and LearnUpon. Both offer cloud-based services with Pharmapod serving pharmacists with management, reporting and analysis of cases on their software and LearnUpon allowing companies to create online training courses for employees.

John McKiernan, strategic partnership development manager with ESB, said: “The calibre of this year’s entries highlights the talent and creativity that exists in Ireland today, and the spirit of enterprise that will help to uphold our reputation as a centre for innovation excellence.”

This is the fourth year of the ESB Spark of Genius awards and they are open to any Irish start-up that is in operation less than three years and has had less than €1m in funding to date. Other winners include Datahug and Smartthings, who went on to raise €6m and €3m in investment after their win.

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    Mute Willie Marty
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    May 30th 2023, 6:51 PM

    Is Charlie Flanagan still TD Ah here I give up

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    May 30th 2023, 6:45 PM

    This government has managed to get the lifetime of their own government out of the Commission on the Defence Forces. It was lauded in the beginning as a template for change. That was in 2019. The public and others were invited to make submissions in 2020, With the report due for release that December. December came and went, and the report was finally released in february, the Govt sat on it until making the obvious decision to accept the recommendations of LOA2 in July, but with an implementation group who would report back in 6 months. We’ll not go to LOA2 right away though, we’ll do it in phases, increasing defence spending in increments equal to the cost of One military aircraft per year.Here we are now almost June 2023, with nothing substantial achieved apart from a few more high paid civil service posts filled.

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    May 30th 2023, 7:39 PM

    Tanagan would have us fighting under the Union Flag if he could. Does anybody really care what he says in this day and age?

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    May 30th 2023, 6:34 PM

    Ireland should be a respected neutral country with an army capable of defending the country. Personally I would like weapons that could kill lots of people, this would deter even the worlds biggest countries from invading us.

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    May 30th 2023, 8:31 PM

    @Brian Boru:
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    May 30th 2023, 8:46 PM

    @Gerry Dornan: whoopee cushions. Can you imagine Putin sitting on one?

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    May 30th 2023, 7:41 PM

    Maybe he should get the black and Tans to help out

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    May 30th 2023, 8:35 PM

    I’m surprised at Cathal Berry. He should know the one person that will slow this process down to a crawl on that committee. Waiting to appoint a Head of Transformation (there must be a civil servant due retirement)someone who will then appoint someone and hey presto it will be election time. The Sec of the Department was put there for a reason. To make sure Defence is treated at a snails pace. Give nothing to the Military at all costs. I have never seen a Secretary of the Department do or introduce anything constructive EVER. Thats why they are kept.

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    May 30th 2023, 9:50 PM

    So the chairperson in charge of a committee for implementing modernisation after meeting 6 times says that a head of transformation is due to be appointed but that other measures are delayed because of the IRG group publication which delayed the development of an implement implementation plan, and that the establishment of an (enquiry) and development of the terms of reference for it and potential interface on both of those and ensuring that the implementation plan is comprehensive also delayed. Please read that back and realise why so much goes at the snails pace mentioned in the article

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    May 30th 2023, 7:00 PM

    We should arm and uniform our new Irish brothers, that would be great for everyone.

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    May 31st 2023, 12:28 AM

    So the notoriously thin-skinned Flanagan, who was rightly demoted after the last general election, is mouthing off again…

    Yawn!

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    I have a copy of the Epstein Flight log…

    go to http://www.realchiefpolice.com or
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    @Real Chieflice Trump MAGA 2024:
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