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What happens when a €9k Apple Watch is put between two strong magnets

Ouch.

FOR SOME INEXPLICABLE reason, there’s an entire genre of videos on YouTube of people smashing up expensive goods.

Apple products in particular have proven to be weirdly smashable, ending up in blenders, being dropped from a height or put in a lava lamp.

Now people have got two extremely powerful neodymium magnets and put a gold Apple Watch worth around €9,000 between them – and watched what happened next when the watch came up against 650 pounds of force.

Somehow, the watch still had a bit of life left in it at the end.

TechRax / YouTube

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24 Comments
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    Mute Elma Phudd
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    Jun 15th 2015, 11:19 AM

    That’s really misleading. I thought it might be torn apart by electromagnets or something. Could have just said “watch what happens when you thump an Apple iWatch with a lump hammer”

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    Mute John B
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    Jun 15th 2015, 2:06 PM

    Haven’t you seen the lump hammer video already?

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    Mute Ian moylan
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    Jun 15th 2015, 11:16 AM

    You owe me 4 minutes

    144
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    Mute Brian Ahern
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    Jun 15th 2015, 11:23 AM

    “The problem with internet comments is that you can never really know who’s saying them.” — Winston Churchill

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    Mute Supernova
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    Jun 15th 2015, 11:55 AM

    “I could do with a cheeky nandos”- Gandhi

    85
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    Mute Karol Doran
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    Jun 15th 2015, 12:39 PM

    “Alright, who took my fcuking Apple Watch” – Mother Theresa

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    Mute Dermot Lane
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    Jun 15th 2015, 12:41 PM

    “WTF is th.?” Mayor of Hiroshima

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    Mute Pat Snack
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    Jun 16th 2015, 9:21 AM

    “Are those my feet?” Fr Jack Hackett

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    Mute Qwerty
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    Jun 15th 2015, 11:15 AM

    Try putting an old Nokia phone in there.

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    Mute Alan Kennedy
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    Jun 15th 2015, 12:05 PM

    The magnets would be destroyed and the phone would still have a week worth of charge left in it.

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    Mute Tony Skillington
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    Jun 15th 2015, 1:54 PM

    So this guy spends 9k on a watch, spends the first few minutes telling us how genuine it is and then destroys it? Too much time and money to play with…

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    Mute Dylan Drein
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    Jun 16th 2015, 5:28 PM

    These kinds of channels rarely, if ever, pay for the products themselves. If the channel becomes big enough, companies will send them their products to test and make videos with as a sort of product promo. If you saw an ad for an Apple Watch on television you’re probably not going to bring it up in conversation with your mates down the pub, but a lot of people would chat about a video in which an Apple Watch is smashed between two strong magnets. It’s marketing.

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    Mute Drew TheChinaman :)
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    Jun 15th 2015, 11:14 AM

    For some inexplicable reason…

    What’s so inexplicable about a publicity stunt?

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    Mute Jack Hackett
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    Jun 15th 2015, 11:18 AM

    There’s an awful lot of money to be made from youtube videos… They’ll do better than 9k

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    Mute Alan Kennedy
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    Jun 15th 2015, 12:06 PM

    Particularly when we’re duped into watching crap like this by sites like this.

    Alternative title for this ‘article’ could be: “Apples’s amazing watch meets the inexplicable forces of mature, what happens next will astound you!”

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    Mute Derry Seery
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    Jun 15th 2015, 4:09 PM

    “Raise your YouTube views using this one weird trick”

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    Mute Diarmuid Doran
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    Jun 15th 2015, 12:17 PM

    Pure shyte , thanks Journal.Outstanding

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    Mute fuve
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    Jun 15th 2015, 11:38 AM

    Nice people have 9k to throw away even if they make it back. Quite sickening. We already know not to break expensive delicate items unless its by accident

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    Mute potty o shea
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    Jun 15th 2015, 11:50 AM

    What’s the point I wonder?

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    Mute stopit
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    Jun 15th 2015, 12:17 PM

    A comment on the insidious nature of late capitalist consumption and growing, but invisible to most people, problem of electronic waste?

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    Mute Jānis Circenis
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    Jun 15th 2015, 1:46 PM

    650 pounds? – aren’t we supposed to use the metric system?
    Last time I checked Ireland wasn’t a US. state.

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    Mute Jack Hackett
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    Jun 15th 2015, 2:25 PM

    What did the police say?

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    Mute Derry Seery
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    Jun 15th 2015, 4:12 PM

    Damn, should go back to the maternity ward and clarify my baby’s weight then…

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    Mute Ciaran Boulter
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    Jun 15th 2015, 12:08 PM

    Try to make it run backwards….. I’d love to see that.

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    Mute Andreas Blignaut
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    Jun 16th 2015, 8:36 AM

    People with nothing better to do than to think up shite. Get off your arse and find a real job..

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