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WHEN IT COMES to keeping their homes clean, many Dubliners are easy to please: just make it as simple as possible to get someone else to do it.
A little over a year after its launch in the Irish capital, the Kildare-raised co-founder of Hassle, Jules Coleman, said the take-up of its online booking service for cleaners had been “more than we ever thought we would get”.
In about two weeks the UK-based company, which was taken over for a reported €32 million by German rival Helpling in July, will unveil the next stage of its development in Ireland with an app it hopes will further streamline the booking process.
It’s a mobile-first kind of design, it’s all about being easy to use on the go and being able to manage your relationship with your cleaner” Coleman told TheJournal.ie. ”We are constantly trying to remove friction points in the process.”
The site, which has been dubbed “Hailo for cleaners”, acts as a platform for people to book self-employed cleaners.
Customers are charged a flat €12 per hour with the company keeping €2 out of the hourly rate and paying the rest to those doing the work.
Coleman said a few weeks ago Hassle passed 100,000 hours of cleaning in Dublin and it now had 10,000 customers in the region.
The competition
However, like any successful business model, Hassle has plenty of competitors. In Ireland there is home-grown rival UpChore, which offers both painters and cleaners booked online, while internationally the market is getting even more crowded.
US-based Handy has set itself up as a major rival to Helpling, which operates in 11 territories including Australia, Brazil and Singapore, offering services in its home country, Canada and the UK.
Meanwhile, the well-funded Homejoy shut down in July after four workers filed lawsuits over whether they should be classified as employees or contractors.
Coleman, who is now chief product officer of the combined Helpling-Hassle group, said there were no plans in the immediate future to launch elsewhere in Ireland, with the company focussed on growing its existing business in Dublin, the UK and France.
With a business like ours you need to have a physical presence in each of those cities because we meet each cleaner in person,” she said.
Coleman, a UCD graduate who moved to London nearly 10 years ago, and her two co-founders launched Hassle in 2012 as a booking site for 27 different local services.
Its focus was later narrowed to cleaning alone after the trio found that was the most in-demand of their offerings.
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I didn’t know she was broke.
I knew someone once that married an 89yr old woman ….. I said to him “Another year and the Crack will be 90……
What she sees in that billionaire I’ll never know…
Because small bald 84 year old men are every womans dream.
True love she’s not after his money
Her last husband was a bi sexual, her new husband is a buy sexual.
Best of luck to them. She deserves to be loved and secure after all she put up with from Jagger.
Is she guaranteed security from someone with 3 ex wives?
I wonder, does he move like Jagger?
Lovely couple. Wish ‘em all the best
Bill Wyman’s carer could have dressed him a bit better in that photo with the Geldofs. The reason I assume she’s his carer as she’s far too old to be his girlfriend.
4 times a charm. This should be his last marriage. At his age he surely hasn’t the time to break up with Jerry, meet someone else & marry them.
His kids look happy – wave goodbye to the inheritance
Only getting 3 billion each instead of 4 billion. How on earth will they survive?
She may be banking on his failing circulation, not to mention the newspapers.
” without Viagra”, the blonde stunner said, ” I can’t get no satisfaction”
I think the Irish equivalent would be DOB marrying Shirley Templebar.
So jerry, what first attracted you to the billionaire Rupert Murdoch???
She can wake up in the morning and think how great it is to be 24 younger than her billionaire lover.at least he is a kind sensitive soul.
Will Rupert,be able for a “harlem shuffle” with Jerry?
No, Start me Up, is his favourite.
Sympathy for the Devil
Bianca jagger isn’t looking so great
Sympathy for the Devil?
Can’t understand why she married an old man those cock is impotence!
I’d say somebody put him up to it ;-)
There’s still lead for a good story in the media moguls pencil.
Tracy Emin looking good…
59 ? Yeah right
What about her?
Hall pass?
His winding up British journalist by going to that church !
have your say