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Fine Gael councillors and candidates during last year's local elections Mark Stedman/RollingNews.ie

Revealed: How Fine Gael wants its councillors to say the EXACT same thing

Template statements and press releases are often issued to local representatives.

FINE GAEL COUNCILLORS and election candidates are regularly given template statements with ready-made quotes praising the party’s work in government.

In what is a weekly practice from the party’s press office, template statements are sent to councillors and election hopefuls to fill in their name and constituency before distributing them to the media.

The latest template, seen by TheJournal.ie, concerns An Garda Síochána’s plan to crackdown on burglaries – Operation Thor – and is headlined: “New anti-burglary plan will send strong message to criminals in CONSTITUENCY- NAME.”

Fine Gael inadvertently alerted the media to the template statement when a text was sent to some political correspondents instead of councillors and election candidates earlier today.

The text read:

You have been emailed a template statement on Operation Thor which will see tougher sentences and stricter bail for repeat offenders. Please amend and issue.

Those Fine Gael representatives who use the statements are only required to fill in their constituency and name with all the quotes already written for them.

One quote in the Operation Thor template statement reads:

“Operation Thor will benefit from increased Government investment of €5 million,” NAME explained, adding: “While operational planning is a matter solely for the Garda Commissioner, this new operation delivers on increased investment in policing by this Government to tackle burglaries and related crime.”

The government has faced criticism for over-hyping the Operation Thor measure with critics pointing out the €5 million earmarked for the anti-burglary crackdown amounts to less than €30,000 per garda division over six months.

Independent TD Mattie McGrath told RTÉ yesterday that it should be renamed ‘Operation Spin and PR’.

Fine Gael councillors we contacted yesterday said they receive the templates on a regular basis, usually on a Monday.

One said they often contain CSO figures, and departmental figures. They said the statements and information can be “very useful”. However, they added that they usually heavily edit the statements to localise them before distributing to the media.

Another described them as “syndicated statements” which are usually for local media consumption. They are often used by regional papers around the country, the councillor said.

A third councillor said they never use them.

Read: ‘What happened here is very clear’: Fine Gael backbenchers got an interesting Gardagate FAQ

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69 Comments
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    Mute Eugene Walsh
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    Nov 9th 2015, 9:19 PM

    Like the” Ireland is the best small business to do a country in”? !

    267
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    Mute Michael Sands
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    Nov 9th 2015, 9:26 PM

    PESTLE Model might throw a spanner into that? Austerity and tax, then the political part whoops?

    92
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    Mute Affinity
    Favourite Affinity
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    Nov 9th 2015, 10:43 PM

    The rise of the Franco/End with the help of German power and Dobby’s money. Roll on the Blue shirts.

    60
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    Mute John Joseph McDermott
    Favourite John Joseph McDermott
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    Nov 9th 2015, 11:08 PM

    @ Eugene Walsh
    For multi national tax dodgers it is.!
    Influx of foreign workers-rental accommodation costs soaring- FG have cloned the Celtic Tiger.!!

    “Independent TD Mattie McGrath told RTÉ yesterday that it should be renamed ‘Operation Spin and PR’.”
    Let the lying season commence-an election is imminent.!

    56
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    Mute Thomas Mac Donagh
    Favourite Thomas Mac Donagh
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    Nov 10th 2015, 2:53 AM

    excellent governance. well done FG

    8
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    Mute EDDIE BARRETT
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    Nov 9th 2015, 9:19 PM

    Is Enda allowed to say something, in a proper interview ?

    181
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    Mute Niall O' Sullivan
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    Nov 9th 2015, 9:24 PM

    Sf is the only party on the country that doesn’t allow its politicians autonomy of any kind. When Gerry Adams was arrested a few years back, Sinn Fein members were notified that any public utterances would result in disciplinary action. North Korea SF style.

    55
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    Mute jenni
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    Nov 9th 2015, 9:27 PM

    Ha ha ha, sorry Niall, but that did make me laugh.

    128
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    Mute Kerry Blake
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    Nov 9th 2015, 9:28 PM

    So Niall is Enda allowed to do a real interview or is that off limits?

    155
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    Mute Paul Mc
    Favourite Paul Mc
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    Nov 9th 2015, 9:30 PM

    Enda cronyism blah, blah, blah, blah .

    106
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    Mute Niall O' Sullivan
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    Nov 9th 2015, 9:30 PM

    I’d say it’s fairly easy to make you laugh, Jenni.

    I don’t find it funny when an elected political leader demands that other elected politicians, public representatives elected by the people and to represent those people, be silenced.

    27
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    Mute Fergal McDonagh
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    Nov 9th 2015, 9:31 PM

    Give it a rest Niall. This is an article about FG.

    151
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    Mute John Murray
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    Nov 9th 2015, 9:49 PM

    Niall we have a leaked (or schoolboy imcompetent error) email from FG head office. Can you point to the one from SF that silences it’s candidates rather than what appears makey-uppey stuff from your perspective? Please post link to clarify your position.

    117
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    Mute D H
    Favourite D H
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    Nov 9th 2015, 9:52 PM

    Hardly Eddie , when edna soeaks the whole of ireland cringes

    69
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    Mute D H
    Favourite D H
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    Nov 9th 2015, 9:56 PM

    Fergal niall is just following the template YFG and co follow for deflecting all fg stories to turn them into sf bashing

    91
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    Mute Jamie McCormack
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    Nov 9th 2015, 10:05 PM

    The whole thing really is just a PR exercise.

    52
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    Mute Affinity
    Favourite Affinity
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    Nov 9th 2015, 10:50 PM

    Have to say I’m not mad about the idea that S.F. still has a influential Military wing and Adams is a liability. He is from the UK. And should have no right to have any say in our country

    14
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    Mute Jamie McCormack
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    Nov 9th 2015, 10:57 PM

    Affinity that’s pure trolling.

    55
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    Mute Derek Mcdermott
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    Nov 9th 2015, 10:58 PM

    This thread has nothing to do with sf niall you utter moron

    61
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    Mute Ann Reddin
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    Nov 10th 2015, 3:57 AM

    Endas version of the Little Red Book.

    20
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    Mute Al Ca
    Favourite Al Ca
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    Nov 9th 2015, 9:55 PM

    Temp 1…..”Talk to man with two pints in each hand in [CONSTITUENCY- NAME]”
    Temp 2…..”Talk to homeless man and hear sad story in [CONSTITUENCY- NAME]”
    Temp 3…..”Talk to Army about guarding ATM’s in [CONSTITUENCY- NAME]”
    Temp 4…..”Talk to Commissioner at midnight in [CONSTITUENCY- NAME]”
    Temp 5…..”Talk about wheel falling off your car in [CONSTITUENCY- NAME]”
    Temp 6…..”Talk about the minimum wage of €35,000 in [CONSTITUENCY- NAME]”
    Temp 7…..”DO NOT talk to Vincent Brown in [CONSTITUENCY- NAME]“

    161
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    Mute P Quinn
    Favourite P Quinn
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    Nov 9th 2015, 9:25 PM

    Breaking: Political parties don’t want unique ideas and alternative ideas. Banal comments and soundbites are all that’s required.

    A corpse could do a better job than half of these people

    138
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    Mute jenni
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    Nov 9th 2015, 9:18 PM

    5×1=5, 5×2=10, 5×3=15.. and repeat.

    97
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    Mute Kerry Blake
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    Nov 9th 2015, 9:27 PM

    Enda found the send button!

    88
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    Mute Tweed Cap
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    Nov 9th 2015, 9:30 PM

    Any party members that show signs of independent thought or proactive foresight will fall into the potentially troublesome bracket. The party line will always be bigger than any individual. Keep calm and use the template. There’s a good lad.

    82
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    Mute Ciaran Coye
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    Nov 9th 2015, 9:57 PM

    That’s it in a nutshell. It’s what spawns all the bigger problems.

    46
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    Mute Martin Hayes
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    Nov 9th 2015, 9:31 PM

    Hugh making uncomplimentary observations about the Reichstag? What trickery is this

    67
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    Mute Paul Roche
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    Nov 9th 2015, 9:25 PM

    SIEG…

    66
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    Mute Dave cullen
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    Nov 9th 2015, 9:27 PM

    Heil..

    61
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    Mute Scarce 9 Jutro
    Favourite Scarce 9 Jutro
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    Nov 9th 2015, 9:46 PM

    Idiots.

    12
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    Mute Jho Harris
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    Nov 9th 2015, 11:35 PM

    “Good morning elected members we hope you have had a pleasant weekend and that you were seen at mass yesterday. Here is a list of lies for this week, please burn all copies of lies from previous weeks.

    60
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    Mute Robert Loughran
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    Nov 9th 2015, 9:39 PM

    Fascism alive and well.

    58
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    Mute Scarce 9 Jutro
    Favourite Scarce 9 Jutro
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    Nov 9th 2015, 9:47 PM

    What?? All parties, even business, issue such notices. Do you even understand the word fascism?

    12
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    Mute Spammer
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    Nov 9th 2015, 9:28 PM

    And all those junk mail rags will publish it….

    57
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    Mute Michael Sands
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    Nov 9th 2015, 9:23 PM

    And their name is LEGION, lol.

    53
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    Mute Fiona deFreyne
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    Nov 9th 2015, 9:43 PM

    The reality of joining the more conventional and authoritarian political parties is that your surrender individual and independent thought and analysis for the bluff, bluster and ideology of the party seniors. Follow the leader, buy into conformity, be united, be a hack and don’t think for yourself. My party, right or wrong, always right. Onky my party is right. Loyalty is everything; sense, rationality and rigorous thought are unnecessary.

    50
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    Mute jane
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    Nov 9th 2015, 9:59 PM

    Exactly and they are all the same sadly.

    20
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    Mute Spammer
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    Nov 9th 2015, 10:23 PM

    Self serving, greedy pigs at the trough.

    41
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    Mute Neuville-Kepler62F
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    Nov 9th 2015, 11:05 PM

    Confirmed:- Political Parties are just private clubs, financial predators who
    Max your Tax like
    Landlords Max your Rent and
    Banks Max your Debt.
    Time to bring your brains to the Polling Booths.

    33
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    Mute Denis Moynihan
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    Nov 9th 2015, 10:44 PM

    Yes, we’re all individuals!
    Yes, we’re all different!

    49
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    Mute john fairclough
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    Nov 9th 2015, 11:36 PM

    I’m not!

    33
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    Mute Garwig
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    Nov 9th 2015, 10:25 PM

    It’s all LIES LIES LIES, escorted some FG propaganda to the bin this evening . Some nonsense about the budget glossy leaflet, wonder how much that cost when people are rotting on trolleys and bleeding out waiting on ambulances. All the while there’s a charade delaying tactic being played out on the siteserv SCAM.

    48
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    Mute Thomas Mac Donagh
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    Nov 10th 2015, 2:56 AM

    5% jump in the poll would suggest the public dont see it as lies :D

    2
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    Mute Charlie Fogarty
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    Nov 9th 2015, 9:21 PM

    Hey..Noel Rock got to lean on his sign. That is respect..

    48
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    Mute Liam O Connor
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    Nov 9th 2015, 9:25 PM

    Ah so enda was right about Lenin so

    47
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    Mute Dave cullen
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    Nov 9th 2015, 9:40 PM

    Looney right selfie

    46
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    Mute TommyRyder
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    Nov 9th 2015, 9:47 PM

    It would appear that far from being a Republic, Ireland resembles some medieval court.
    Ignore the Praetorian Guard at your peril.

    46
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    Mute John Murray
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    Nov 9th 2015, 10:02 PM

    Did YFG get these emails also or it it just sent to elected reps? They might have missed this last one what with all the juvenile bickering.

    40
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    Mute Mikeconnor
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    Nov 9th 2015, 10:03 PM

    Nothing new. Hugh has been writing from one of those scripts for years!

    38
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    Mute Martin Hayes
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    Nov 9th 2015, 9:40 PM

    Hugh making uncomplimentary observations about der Regierung, what sorcery is this, Batman?

    37
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    Mute Dave Thomas
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    Nov 9th 2015, 10:57 PM

    We don’t live in a democracy, we live in an elected dictatorship

    32
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    Mute PJ Berry
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    Nov 9th 2015, 9:55 PM

    Mattie is right.. glove puppets the lot of them.

    32
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    Mute Rashers Tierney
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    Nov 9th 2015, 11:14 PM

    So are the shills on the Journal – what’s new? Seriously, does this party have any trust in, or respect for, its members? Insulting doesn’t begin to cover this. DO NOT VOTE for FGbots.

    31
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    Mute Wrath of Cheney
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    Nov 9th 2015, 9:20 PM

    BREAKING: political party wants members to be on the same page.

    28
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    Mute Niall O' Sullivan
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    Nov 9th 2015, 9:25 PM

    They’ve simply decided to email it now instead of posting it or ringing around with soundbites.

    34
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    Mute @mdmak33
    Favourite @mdmak33
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    Nov 9th 2015, 11:01 PM

    All endas little students. None have a mind of their own.ah,god love them,their future looks dark.

    23
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    Mute Gavin Mc S
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    Nov 9th 2015, 9:34 PM

    Sure every government TD and Senator gets a template press release for every government announcement. It’s up to them to use it or create their own. It’s the same across all political parties. It’s not peculiar to FG. Is this a news story?

    21
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    Mute Kerry Blake
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    Nov 9th 2015, 9:42 PM

    Well yes if you want to think next time your in an election booth and thinking for voting for someone.
    Who would you prefer someone who waits for the party feed or someone capable of coming to their own conclusions?

    51
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    Mute Fiona deFreyne
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    Nov 9th 2015, 9:46 PM

    Of course, you want the mindless pawn, the party loyalist, the party devotee who is more devoted to the party than any notion of principle or independence of thought. The party strategists and spin doctors always know best. Una Duce, una voce.

    43
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    Mute Gash
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    Nov 9th 2015, 10:57 PM

    Shite!

    13
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    Mute Powerabbey
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    Nov 9th 2015, 10:12 PM

    DO SF/IRA, FF, AAA or other send briefings to their members?

    10
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    Mute Dave cullen
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    Nov 9th 2015, 10:25 PM

    Looney right textbook comment

    41
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    Mute Al Ca
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    Nov 9th 2015, 10:47 PM

    You’re mixing up ‘briefing’ with ‘script’.

    36
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    Mute steve white
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    Nov 10th 2015, 12:17 AM

    local papers will freprint these

    5
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    Mute Deirdre Ryan
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    Nov 10th 2015, 12:13 PM

    How is this even a news story? Maybe people don’t realise it, but having worked in Marketing and PR for years,I can tell you that it is totally normal, actually good practice to have coordinated media communications. Consumer brands, political parties, charities – they all employ this kind of communications strategy.
    The average voter doesn’t get their news from TheJournal (love it btw). Local media outlets are hugely important to people living outside of Dublin. It makes sense that press releases to regional outlets would be coming from local representatives. Any communication to a regional publication is instantly more relevant and newsworthy when it is coming from a local perspective/angle and any good PR person knows that.
    Consumer brands have been engaging this tactic for years. I really don’t think there is a news story here unless you are examining the topic of business to consumer marketing and furthermore, I’d be very surprised if all of the political parties were not engaged in a similar practice. #kindregards #loveyourwork

    2
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    Mute Tricia Wade
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    Nov 10th 2015, 1:32 AM

    But….. you will all still continue to vote. Oh yeah I forgot. We have ” new people” now. Only thing is they tell the same lies wrapped with pretty new bows. And you all fall for it. Remove your consent. Deregister.

    2
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    Mute John Ward
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    Nov 10th 2015, 9:34 AM

    If George Orwell were still around, he’d get plenty of material from this shower of chancers for a new best seller!

    9
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    Mute Brian O Regan
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    Nov 10th 2015, 4:26 PM

    Common practice of every political party. It’s called organisation you dimwit….

    1
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