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Eamonn Farrell/Rollingnews.ie

D4 locals launch bid to block €50 million Denis O'Brien-backed apartment block

O’Brien’s company Purleigh plans to build a 90-unit development in Donnybrook.

A GROUP OF Dublin 4 residents have made a bid to have the green light for a €50m luxury apartment plan in Donnybrook by a company backed by billionaire Denis O’Brien overturned.

This follows residents from Nutley Square lodging an appeal with An Bord Pleanála against a decision by the City Council to give planning permission for the five five storey apartment blocks containing 90 apartments.

In its ruling, the City Council ordered that the top floor in the 5th block be omitted.

O’Brien acquired the site from UCD in 2008 when he gave UCD €15m in cash and another three acre site at Roebuck to the college in a land-swap plus cash deal.

However, O’Brien’s Purleigh – in a bid to maximise the return on the investment – lodged plans for the 90 unit development at the end of last year to replace a previous 71 unit plan granted planning permission by the appeals board.

Now, the residents’ appeal is the last remaining barrier facing Purleigh in its plans to cash in on the stellar prices now being commanded for new homes in one of the most sought after addresses in the country.

In their objection against the plan, Nutley Square Management Co claim that the Purleigh development to be overbearing, out of scale and out of character in terms of its appearance with the exiting housing in the area.

The residents group argues that the Purleigh proposal “does not respect the existing character, context and urban form of the surrounding area”.

The residents have also stated that the development does nothing to protect, provide or improve the residential amenities of our neighbourhood.

The argue that the development “is compatible in relation to character, height and density within existing developments in the area”.

In the planner’s report recommending that planning be granted, the planner stated that the proposal is considered to be acceptable and in line with the proper planning and sustainable development of the area.

Consultants for Purleigh, Hughes Planning and Development Consultants told the City Council that the height of the plan increased from 13.8 metres to 16 metres “thus remaining within the permissible height for sites in the ‘Outer City’ area”.

The consultants also claimed that “the development proposal seeks to deliver a high quality residential development at a scale and density which makes the most efficient use of serviced land within Dublin’s metropolitan area”.

The consultants also pointed that the development seeks to enhance the appearance of the area through high quality design “and more importantly, seeking to protect the residential amenity of adjacent properties”.

The consultants further stated that the development seeks to protect the residential amenity of surrounding residents and create a high standard of accommodation for future residents.

A decision is due on the appeal in September of this year.

Read: Denis O’Brien must pay all costs after failed High Court case

Read: Two INM directors re-classified as not independent

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    Mute Dave Purnell
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    May 12th 2017, 6:24 PM

    Be nice to see some social housing in that area.

    541
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    Mute brains mc
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    May 12th 2017, 6:26 PM

    @Dave Purnell: 10000000%

    248
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    Mute Dub_Right
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    May 12th 2017, 6:36 PM

    @Dave Purnell: More chance of the Ringsend incinerator being moved to that site than that happening!
    No lower classes allowed in D4!

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    Mute fockoffski
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    May 12th 2017, 6:44 PM

    @Dave Purnell: eh Beechgodknowswhere hill? Where that garda car got entrapped and all the planning regs for housing estates got changed to have a second escape

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    Mute Phil Sheppard
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    May 12th 2017, 6:54 PM

    @Dub_Right: Ringsend is in D4.

    71
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    Mute Ricardo Shillyshally
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    May 12th 2017, 7:05 PM

    @Dave Purnell: stop! Your’e killing me! Funniest line ever!

    13
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    Mute Davids Levin
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    May 12th 2017, 7:47 PM

    @Dub_Right: except the ones in Ringsend.

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    Mute Dub_Right
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    May 12th 2017, 7:51 PM

    @Phil Sheppard: That was a separate comment about the incinerator and then the lower classes…(not being allowed in D4)

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    Mute cortisola
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    May 12th 2017, 8:00 PM

    @Dub_Right: “No lower classes allowed in D4!” – que? This apartments will be 600-800k if not more. Wouldn’t call it “lower class”.

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    Mute Dub_Right
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    May 12th 2017, 8:10 PM

    @cortisola: Check response to poster Dave Purnell re: social housing

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    Mute Virtual Architect
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    May 12th 2017, 11:29 PM

    @Dave Purnell: Why would you want to build social housing in D4? Just to annoy the well off? Those in social housing will also be annoyed to have to live beside wealthier neighbors.

    13
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    Mute Jack Cassady
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    May 12th 2017, 6:27 PM

    Bad sign for the housing situation when Denis O’Brien thinks the property market is the way to go.

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    Mute Dave O'Hanlon
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    May 12th 2017, 6:22 PM

    Jesus even the D4′s are sick of Denis

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    Mute Todd Hebert
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    May 12th 2017, 7:35 PM

    We don’t need more “luxury apartments” with multiple-thousands per month rents!
    We need AFFORDABLE housing.
    If developers aren’t going to develop the housing the market needs, they should be denied planning permission, full stop!

    Part of “planning” is PLANNING what sorts of housing is needed where. I wish city and county councils, and an Bórd Pleanála would do their jobs in this regard. :(

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    Mute Rachel Didleu
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    May 12th 2017, 6:57 PM

    There is something fishy about his dealings with UCD, he reportedly paid the College 4 times the market value for the site they bought from the Little Sisters of the Poor…..anybody want to enlighten us…

    125
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    Mute Rachel Didleu
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    May 12th 2017, 7:47 PM

    @Rachel Didleu: l asked for enlightenment not 24 thumbs up…..details please l won’t tell anybody

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    Mute Steve Austin
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    May 13th 2017, 5:06 AM

    @Rachel Didleu: Fishy and DOB you seem surprised! !

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    Mute Rachel Didleu
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    May 14th 2017, 7:32 AM

    @Steve Austin: any particular fish associated with him

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    Mute @mdmak33
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    May 12th 2017, 7:14 PM

    Fg set the market up nicely for DOB.

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    Mute Tony Skillington
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    May 12th 2017, 6:21 PM

    Hope they have deep pockets.

    86
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    Mute Dub_Right
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    May 12th 2017, 6:37 PM

    @Tony Skillington: Of course they do!

    59
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    Mute Tony Skillington
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    May 12th 2017, 6:41 PM

    @Dub_Right: deeper than Dinny’s?

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    Mute Dub_Right
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    May 12th 2017, 8:11 PM

    @Tony Skillington: D4 residents association? Probably!

    13
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    Mute John O'shea
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    May 12th 2017, 6:41 PM

    If this doesn’t go ahead he could always upgrade the old Malta tax bolt hole.

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    Mute Ricardo Shillyshally
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    May 12th 2017, 7:11 PM

    Dont you lot get it? People with money chose to live in that particular small area so that they dont gave to mix with/tolerate/put up with, “social housing”!! Crikey! The whole purpose of having money is you can choose not to share your “space” with proles. Grow up!!

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    Mute Johnny Maloney
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    May 13th 2017, 5:25 AM

    @Ricardo Shillyshally: So true.. These Liberal idiots want social housing next to people ho have sacrificed much, got educated and bettered themselves and social standing – no doubt pay plenty of tax on earnings.. Why should they have to live next to spongers??? WHERE is the incentive to work and better oneself in that society???

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    Mute Martin Flood
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    May 12th 2017, 7:25 PM

    And comments closing in 3… 2… 1…

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    Mute Alan
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    May 12th 2017, 7:07 PM

    Disgraceful. Let the man build.

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    Mute Todd Hebert
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    May 12th 2017, 7:38 PM

    @Alan: only if he builds what the market needs, which isn’t what he’s planning. :/

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    Mute cortisola
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    May 12th 2017, 8:11 PM

    @Alan: Anyone can build like that. Give me permission to build 50 story apartment block there and I’ll do – I can even manage money for that.

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    Mute Stephen Maher
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    May 12th 2017, 8:22 PM

    He has abput 70 million in it all ready.
    They wont be cheap.

    18
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    Mute cc87e
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    May 12th 2017, 11:00 PM

    Beech hill is social housing

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    Mute Johnny Maloney
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    May 13th 2017, 5:27 AM

    Liberal idiots want social housing next to people who have sacrificed much, got educated and bettered themselves and social standing – and no doubt pay plenty of tax on earnings.. Why should they have to live next to spongers??? WHERE is the incentive to work and better oneself in that society???

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    Mute iMoan Brutal
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    May 12th 2017, 10:13 PM

    Is DOB really Wilson Fisk..?

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    Mute Rachel Didleu
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    May 13th 2017, 12:55 PM

    O k let’s take this down to a basic level…..why do F G / F F / The Gardiners /Bill Clinton / Lowry et all oblige Dinnie s’againne….what are they getting out of it…..none of the above are known for being overly altruistic (sorry about spelling) so why did Lowry make sure Dinnie s’againne got the phone gig….
    And please do not insult our collective I telligencies by saying he got a conservatory built out of his house.
    ……when we know why we will most likely how.!!!!!!.

    4
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